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MAYBACH emblems, logos and badges - Origin, Meaning, History

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MAYBACH emblem










The MAYBACH emblem logo is derived from the initial of "Maybach-Motorenbau". "Motorenbau" means the engine structure in English. There is an opinion, that MAYBACH emblem logo looks similar to Adolf Hitler's swastika sign, because of M's sharp angles and confident lines.

Maybach-Motorenbau was founded in 1909 by Wilhelm Maybach and his son Carl Maybach. The company was originally a subsidiary of Luftschiffbau Zeppelin and was itself known as Luftfahrzeug-Motorenbau until 1912. Maybach contributed to the German Reich effort in World War II by producing the engines for many mobile artilleries and tanks such as Jagdpanther, Panther and Tiger tanks with the Maybach HL230. It is also famous for manufacturing the engine of a type of rigid airship "Zeppelin".
In 1960, MAYBACH was acquired by Daimler-Benz and shelved for the next 37 years. In 1997, MAYBACH was revived by Mercedes-Benz and debuted a concept car under the name "Mercedes-Benz Maybach". After that, MAYBACH was revived as a German luxury brand in 2002.



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