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Near the front bumper & bonnet
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1963ο½ T360
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1963ο½ S500
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1967ο½ N360
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1968ο½ N600
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1970ο½ Z
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1971ο½ Life
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1976ο½ Accord
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1981ο½
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1992ο½
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2001ο½
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Near the front fender
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for S800
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for N360
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for LN360
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for N400
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for N600
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for Honda1300
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for NIII360
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for Life,Civic
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For the Hondamatic models
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for N360
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for LN360
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for N600
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γ History and origin of Emblem and Logo γ
The HONDA emblem logo for automobiles was designed based on the initial "H" of the company name HONDA. On the other hand, HONDA emblem logo for motorcycles represents the wings design. This difference in emblem logo design means the uniqueness of the development fields of automobiles and motorcycles.
Currently, the letter "H" with a unified design is adopted for each car model, but before 1980, the design was changed in detail for each car model.
In 1963, the first mass-produced cars, T360 and S500, were fitted with the first emblem logo. T360 has a large letter "H" that covers the entire bonnet, and S500 has a small letter "H" in the center of the grill. In the N600 for export, "600" is added to the lower side of letter "H".
Since S800 released in 1966, a special design with the car name engraved has been installed on the front fender. In addition, Hondamatic-equipped cars also have a special design. The emblem logo engraved with the car name continued to be installed until NIII 360 released in 1970.
Since Honda 1300 released in 1969, the horizontally long letter "H" has been changed to an elongated shape. This redesigned letter "H" was attached like a bonnet mascot on Honda Z and Accord. On the other hand, for Civic, Life, Honda 1300, etc., the newly designed letter "H" was attached in the center of the grill.
In 1981, the second generation Accord and Vigor adopted almost the same design as the current emblem logo. It looks more angular than the current design, this contour is derived from the shape of the shamisen. The shamisen is a three-stringed traditional Japanese musical instrument. The reason why the shamisen was chosen is that the founder Soichiro Honda was very impressed with the tone of the shamisen.
In 1992, the first Type R model, NSX was attached with the red emblem.
Since 2001, the current design with rounded contours was born.
γ History of Company and Brand γ
In 1946, the founder Soichiro Honda developed the concept of using the former Imperial Japanese Army's generator engines as auxiliary power for bicycles. These bicycles that were actually put on the market were very well received by customers. Soichiro Honda decided to develop and original engine. Honda Motor Co., Ltd. was founded in 1948, two years later. In the 1950s, the farming engines and motorcycles such as the Super Cub were released. Mass production of automobiles began in 1963. In 1972, HONDA becomes the first manufacturer in the world to fully comply with the most stringent emission regulations at the time, the United States Clean Air Act, or the so-called "Muskie Law".
In recent years, HONDA has continued to develop products in a wide range of fields. As a representative product, the humanoid robot ASIMO was announced in 2000, and the HondaJet started delivery in 2015.
Takeo Fujisawa and Soichiro Honda have grown HONDA into a global company. As Fujisawa said, "The president should be from an engineer", HONDA's successive presidents are all from engineers.
In addition, Honda's aftermarket parts manufacturer "η‘ι = MUGEN" was established by Hirotoshi Honda, the eldest son of Soichiro Honda.
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