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MINI emblems, logos and badges - Origin, Meaning, History

mini mini
MINI emblem










The MINI emblem logo has the wings as a symbol of the speed. The design with wings on both sides was based on the first-generation emblem logo that was born in 1962. When the company was acquired by Rover Group in 1969, the second-generation emblem logo without wings was born. More than 30 years later, when the company was acquired by BMW in 2001, the current design was born and the wings on both sides were revived.



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